Become the Business Everyone in Town Knows
and Trusts.
We help local businesses become more recognizable and easier to choose through storytelling, community positioning, and a video marketing system.
What We Do
First, we discover what would make for the best content strategy for your business.
Then we build a video/social content system.
We grow one film day into a month’s worth of videos, photos, and social content.
Diagnose the data, iterate, and connect with your clients.
The StoryGrove Local Growth System™
1) Discover
your untapped stories.
2) Position
a clear message.
3) Capture
one focused content day.
4) Create
a month’s worth of content.
5) Connect
through posts, and build community through partnerships and events.
6) Iterate
based on the data, and create fresh content for the next month.
companies that are great at what they do. Care about their customers. Are proud of their work.
But haven’t had the time or creative partner
to tell the right stories consistently.
That’s where we come in.
Who We Love Working With…
Become a Brand
Most businesses create content.
We help businesses become part of their community.
When people see your business supporting local nonprofits, partnering with neighboring businesses, educating customers, celebrating local events, and
showing the people behind the company, something changes.
You stop feeling like another option.
You become a business people recognize, trust, and recommend.
We help create stories around:
• Community partnerships
• Local events
• Customer success stories
• Founder stories
• Team culture
• Entertainment
• Education
• Behind-the-scenes
• Seasonal campaigns
• Collabs with neighboring businesses
Businesses that are woven into their communities become the ones people choose.
“Matt helped us turn our rescue work into something the world could see. His videos and campaigns gave us an amazing way to share our mission, our animals, and the people behind the work.”
-Kim Sill, Founder, Shelter Hope
Strategic storytelling helped a local rescue become one of Southern
California’s most recognizable animal welfare organizations.
Local Success Story
StoryGrove helped make Shelter Hope’s brand stronger, its rescue stories shareable, and its mission easier to support.
Who I am
I’m Matt Friedman.
For nearly twenty years I’ve worked as a filmmaker telling stories for national brands, startups, nonprofits, and documentaries.
Along the way I noticed something.
Some businesses weren’t able to do their best because they didn’t connect.
StoryGrove was built to change that.
We help local businesses uncover what
makes them remarkable, and turn those stories into marketing that strengthens community relationships, and helps great businesses grow.
I’ve Collaborated With
Big-Brand Experience. Local Business Focus.
My Why
Growing up, I watched my father’s manufacturing business survive because of reputation, relationships, and trust.
After nearly two decades telling stories,
I understood that every successful business already has compelling stories.
Most don’t know how to tell them.
And I love helping with that.
